P&G India

In 2019-2020, for P&G and Touchstorm, I executive produced in Mumbai 284 videos in four Indian dialects for the India market – Gillette, Venus, Pantene, and Head & Shoulders. That’s about 8 feature films worth of branded content shot continuously for one month – whew! This one was a monster, and has been about 2 years of work for me. Thanks to Vishal Purohit and Cheese & Crackers for their partnership in getting these done. The videos will continue to roll out thru 2021, but a few videos have already been released. Tip of the iceberg, but here’s a few samples from the campaign: